Vision offers the ability to produce customisable, high resolution, full colour, graphic catalogues at the press of a button. You and your clients can have an up-to-the-minute catalogue at any time and no cost to you. Even better, you can create any number of catalogues with varying content, layout and appearance. Ready for commercial volume reproduction, electronic delivery, via CD/DVD or printed singularly in-house this is a better way to deliver catalogues.
Controlling which products and services are included in a catalogue and how they are laid out is simple. Vision allows you to create any structure for your electronic catalogue and control which parts of the catalogue are made available to web users and catalogue generation. Once created, a simple point&click tool allows you to create any number of custom views of your catalogue which can be used in combination if you choose so that you can create catalogues of any shape and include any set of products and services.
Vision can also deliver a range of other generated content for you. Price books can be generated personalised to an individual buyer organisation with buyer specific pricing, product ranges and catalogue structure. Brochures presenting key elements of your inventory or services can be created and generated online.
Controlling Catalogue Appearance
Vision uses templates to layout the design of catalogue. A single catalogue can use any number of templates so that different styles can be selected to suit the products and services on display. New templates can be created at any time and included in catalogues. The content of the catalogue is drawn from the Vision repository and offers you the option to have a catalogue matched precisely with your website or one which employs unique content specifically created for your catalogue.
Controlling Catalogue Structure and Scope
You may choose to allow your clients to request catalogues directly. They can further control what is included by specifying only categories for which they maintain an interest. In this way your customers can create catalogues suited to their own needs. The Vision catalogues will not allow customers to include products or categories which you don't allow them to see, giving you the control of your products' availabuility to every individual client.
Manually Enhancing the Finished Product
Vision catalogues are ready to use as soon as they are produced, but some organisations may choose to add some final touches by hand. Vision allows you to save your catalogues into an open xml-based format to be enhanced using third party publishing tools. Even if you prefer to use publishing tools for the entire process, Vision can be used to quickly prepare a draft containing all of the images and product marketing text to kick start your manual catalogue creation.
Catalogues can be generated from the Vision administrative tool or optionally from your website. They are delivered either via email or via controlled download from your website, and the option used can be controlled by catalogue size if you wish. Once generated they can be printed, cut to CD/DVD or placed as content in the website just like any other multimedia item. Vision catalogues support high resolution content and are suited to volume commercial reproduction.
Price Books and Brochures
Similar to its catalogues, Vision offers customsied generation of price books and brochures. Price books contain only the products you make available to each client and list their individual buy prices and volume breaks. Customers can generate price books for just the sections of your catalogue that they need. For convenience, price books can be generated in print or spreadsheet format.
Brochures can be created online using the Vision content management tools and employing the images and content you have already prepared for your website and catalogues or new content you create for the purpose, it's all up to you.
The process of manually creating graphic printed catalogues is lengthy and expensive. The effort required means that most businesses will create catalogues only once every two or three years or limit themselves to text only catalogues. With ever increasing market competition and speed of change, these approaches become less and less acceptable to most organisations.